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How to Get More Views on TikTok

Updated: Sep 13, 2022

TikTok has the potential to be a potent tool for expanding brand recognition and reach.


You must first increase the number of people who view your videos. So, how do you go about doing that?


We're breaking down ways to increase your TikTok views, from employing trendy noises to optimizing your content for the For You Page:


What Constitutes a View on TikTok?


Before learning how to increase views on TikTok, it's critical to comprehend what counts as a view.


The manner that each site counts views varies, but TikTok makes things straightforward. Your video receives credit for views as soon as it begins to play.


However, 100 times of watching your own video on replay does not count as 100 views. Views from your own account are not counted by TikTok.

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How to Increase TikTok Video Views


Here are eight tested methods you may use on your account to increase your TikTok views this year.


Tip #1: Optimize Content for the For You Page.


Your objective should be to be on the For You tab if you want to become popular on TikTok (FYP).


A never-ending stream of algorithmically curated information that is catered to a user's interests can be found on the FYP, the app's home page.


Improve the For You Page's content


Anyone's material can be featured on the For You page, which means you don't have to be a well-known creator or have thousands of followers.


Nevertheless, it helps if you optimise your content so that the algorithm can find and promote it more quickly.


This is possible by:

  • In your captions, use pertinent hashtags or keywords.

  • Be dependable in your market

  • Use popular music

  • Put shorter videos first.

  • Post during the best times


Tip #2: Engage Users in Your Niche.

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TikTok first garnered popularity for its popular dancing and lip-syncing videos, but it has since evolved into a hub for a variety of material.


Now, there is a place for you — and your audience — on the platform, regardless of your niche.


Consider the kind of content they would interact with and the authors they would follow if you are aware of who your target audience is.


Once you have a list, start interacting with the folks on it by sending DMs, liking, and commenting on their videos.


You can gradually create a network of supporters for your brand by consistently interacting with other users in your field.


The greatest strategy to improve your profile with the algorithm and increase the number of views for your content is to do this, as it can result in more likes, comments, and shares for your own TikTok videos.


Tip #3: Use popular sounds and effects.


Adopting new trends is one of the best strategies to increase your TikTok watch count.


Typically, this entails producing videos with TikTok Sounds and viral visual effects.


Some TikTokers even believe that by including a popular sound in their video, even at a low intensity, the algorithm would be fooled into exposing it to more users.


It's unclear if this is accurate, but one thing is certain: TikTok's algorithm gives consumers stuff that is similar to what they have already watched.


Many people watch trend-based videos, therefore if you participate in a trend, your chances of getting found by those individuals increase.


TIP: TikTok trends change quickly, so bookmark this trends page to stay up to date.


Tip #4: Include keywords in your captions


Individuals on TikTok can focus their keyword searches by selecting specific users, videos, noises, LIVE, and hashtags.


Writing pertinent captions with carefully chosen keywords can therefore have a significant impact on how easily people find your material.


Consider the keyword phrase "social media scheduling tool." When searching on the Discover page, a relevant TikTok user's video discussing Later appears first.


Consider the search terms that your audience is likely to enter into the TikTok search bar, and use those in your captions on the platform.


Tip #5: Make shorter videos.


TikTok often prefers videos that are shorter and have a smooth loop since watching a video in its entirety is a significant indicator of interest.


As a result, it's critical to capture your audience's attention within the first three seconds.


It's still a good idea to restrict your content to a minimum even though TikTok videos can be up to 10 minutes long.


With shorter videos, viewers are more likely to stick around to the end or even watch them again.


Your TikTok videos may be planned, scheduled, and published automatically with Later. Join now for no cost.



Tip #6: Run a TikTok influencer marketing campaign.


You may significantly increase the number of views on your videos by working with TikTok producers and running influencer marketing campaigns.

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Tip #7: Share Useful Content.


Although it may seem apparent, one of the best methods to gain views on TikTok is to produce engaging and worthwhile content.


If you've used the app frequently, you might have noticed that instructional videos and other instructive content do well.


Why? because they provide people with fresh, practical information that applies to their life.


TIP: Unsure of where to begin? Consider the inquiries that you get the most often. In your videos, provide answers!


Tip #8: Cross-promote on Other Platforms.


You might have noticed if you frequent social media platforms that many people now post their favourite TikTok videos to other platforms as well.


By leveraging the communities that businesses have established on other social media platforms, such as Instagram, cross-promotion can help brands increase the visibility of their TikTok content.


Sharing your TikTok videos to Instagram Stories is a terrific way to increase the number of people who see your content (with a clear call-to-action encouraging viewers to visit your TikTok channel).


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Why Don't I Get TikTok Views?


There may be a variety of reasons why your TikToks aren't receiving any views.


TikTok is all about learning by doing. On TikTok, it can take some time to find your rhythm. Don't give up and exercise patience.


With the help of these suggestions and a regular posting schedule, you'll start to see an increase in views.


If after all of that you're still not receiving any views on TikTok, it can be because of a shadowban on the platform.


In a nutshell, a TikTok shadowban occurs when your account on the app is unintentionally disabled or only partially blocked.


You can remove a shadow ban by following these instructions if you believe you have one.


These pointers can assist you in gaining new followers and potential customers, even though navigating the app may involve some trial and error.

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