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MEDIA®


Essential Skills for Digital Marketers in 2025
In 2025, digital marketing has evolved into a multifaceted discipline that demands a blend of technical expertise, strategic insight, and creative prowess. As technology advances and consumer behaviors shift, marketers must adapt to remain competitive.
Nathaniel Webber-Cook
Sep 14 min read
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Mobile Marketing Trends to Watch in 2025
e marketing is poised to evolve at an unprecedented pace, driven by technological advancements, shifting consumer behaviors, and a heightened focus on personalization and privacy.
Nathaniel Webber-Cook
Sep 15 min read
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AI in Marketing: How Apps Are Changing the Game
These apps leverage data analytics, machine learning, natural language processing, and predictive analytics to provide valuable insights.
Nathaniel Webber-Cook
Oct 28, 20246 min read
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The Importance of Engaging with Comments and Messages on Social Media
While posting content is crucial, the real magic happens in the comments and messages section.
Nathaniel Webber-Cook
Oct 24, 20246 min read
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How to Build a Social Media Presence with Engaging Instagram Grid Layouts
Instagram, with its visually-driven platform, offers a unique opportunity to create an engaging presence through carefully curated content.
Nathaniel Webber-Cook
Oct 24, 20245 min read
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The Benefits of Cross-Promoting Content Across Social Media Platforms
Social media platforms offer a wealth of opportunities to connect with audiences, but managing these channels can be daunting.
Nathaniel Webber-Cook
Oct 24, 20246 min read
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How to Choose the Right Social Media Platforms for Your Brand
However, with the multitude of platforms available—each catering to different demographics and user behaviors—selecting the right socials.
Nathaniel Webber-Cook
Oct 24, 20246 min read
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How to Use Social Media Insights to Improve Your Strategy: A Comprehensive Guide
Social media has become a powerful tool for brands, businesses, and individuals to build audiences, engage with customers, and drive sales.
Nathaniel Webber-Cook
Oct 24, 20247 min read
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How to Create a Social Media Presence for Local Businesses: A Step-by-Step Guide
While traditional marketing strategies like print ads, billboards, and word-of-mouth still hold value, an effective social media presence.
Nathaniel Webber-Cook
Oct 24, 20248 min read
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How to Use LinkedIn to Build a Professional Social Media Presence
Whether you're a seasoned professional, entrepreneur, or recent graduate, LinkedIn provides an incredible opportunity to build a presence.
Nathaniel Webber-Cook
Oct 24, 20248 min read
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How to Design Eye-Catching Social Media Graphics
One of the most effective ways to capture attention and convey messages is through compelling graphics.
Nathaniel Webber-Cook
Oct 15, 20245 min read
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How to Use Chatbots to Improve Customer Experience and Sales
These automated conversational agents can engage customers in real time, providing instant responses and support.
Nathaniel Webber-Cook
Oct 8, 20246 min read
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The Benefits of Using Podcasts for Digital Marketing
Podcasts have emerged as a powerful tool in this pursuit, offering a unique blend of accessibility, flexibility, and personal engagement.
Nathaniel Webber-Cook
Oct 8, 20248 min read
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10 Common Digital Marketing Mistakes (and How to Avoid Them)
Whether you're a startup, a small business, or a large corporation, a solid digital marketing strategy can make or break your success.
Nathaniel Webber-Cook
Oct 8, 20246 min read
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The Importance of Consistency: How Regular Posting Affects Growth
Whether you're managing a personal blog, a corporate social media account, or a content-rich website, maintaining a consistent posting sched
Nathaniel Webber-Cook
Sep 30, 20247 min read
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Top 10 Strategies for Rapid Instagram Growth: Proven Techniques That Work
With over 1 billion monthly active users, the potential for rapid growth is immense, but so is the competition.
Nathaniel Webber-Cook
Sep 30, 20246 min read
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How to Use TikTok’s Duet and Stitch Features for Creative Brand Engagement
wo standout features that have gained significant traction are Duet and Stitch. These tools allow users to interact with existing content, f
Nathaniel Webber-Cook
Sep 30, 20245 min read
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TikTok Live: How to Use Live Streaming for Real-Time Engagement and Sales
One of the most powerful features of TikTok is TikTok Live, a live streaming tool that enables users to connect with their audience in real
Nathaniel Webber-Cook
Sep 30, 20247 min read
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Influencer Marketing on TikTok: How to Partner with Creators for Maximum ROI
One of the most effective ways to leverage this platform is through influencer marketing. TikTok creators, often referred to as influencers,
Nathaniel Webber-Cook
Sep 30, 20248 min read
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Leveraging Social Media for Business Growth: Platforms, Strategies, and Tools
Platforms like Facebook, Instagram, LinkedIn, Twitter, and TikTok offer unprecedented opportunities for businesses to reach, engage, etc.
Nathaniel Webber-Cook
Aug 19, 20247 min read
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