TikTok has rapidly evolved from a platform for viral dance challenges to a powerful marketing tool for businesses.

This guide provides businesses with best practices for creating content on TikTok that promotes engagement without sacrificing authenticity.

TikTok, the realm of viral dances, infectious tunes, and boundless creativity, is akin to a playground for artistic expression.

TikTok, once the new kid on the block, has now evolved into a colossal social media network boasting over a billion users.

The rise in TikTok's popularity has made it a highly attractive platform for businesses seeking to advertise.